Marketing and Communications Manager - Up To Par Management | Taylor Hospitality

Up To Par and Taylor Hospitality are experiencing remarkable growth and is seeking new Team Member's to join! 

We are searching for a highly-creative Marketing Manager to join our marketing team. In this position, you will be responsible for all aspects of our marketing and communications operations at your assigned properties. Your central goal is to help grow our hotels’ influence locally while also increasing brand loyalty and awareness.

Your duties will include planning, implementing, and monitoring our digital and traditional marketing campaigns across all channels. Our ideal candidate is someone with experience in marketing, content creation, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Compensation and Benefits: $48,000 per year.  Full-Time Associates receive benefits including health, dental, vision, and life, 401(k), STD, LTD, paid holiday, vacation, personal & sick time, lean management training, and other employee discount benefits through our HR provider LL Roberts.  

Role: The role of the Marketing & Communications Manager at Up to Par Management | Taylor Hospitality is pivotal in developing and implementing impactful marketing programs and materials. Our aim is to effectively showcase and promote our properties, associated brands, and offerings. Rest assured, the Manager excels in supporting a wide range of activities, including brand marketing, product marketing, channel marketing, and sales. This entails crafting compelling messaging, coordinating campaigns and launches, managing advertising and public relations efforts, organizing events, and producing high-quality collateral, signage, and sales tools. 

Ideal Candidate will be able to travel to our properties located throughout the Mid-Atlantic Region

Responsibilities: 

• Planning, creating content, and managing your assigned social media platforms.
• Preparing accurate reports on the marketing campaign’s overall performance for your assigned properties.
• Identifying the latest trends and technologies affecting our industry.
• Evaluating important metrics that affect our website traffic, booking rates, and target audience.
• Working with the team to brainstorm new and innovative growth strategies. 
• Overseeing and managing all contests, giveaways, and other digital projects.
• Other duties as assigned.

Required Qualifications:

• Bachelor’s Degree in Marketing, Marketing Communications, Advertising, or a related field with 5+ years of experience in Marketing
• Proficiency in Social Media aggregators such as Hootsuite, Tweetdeck, Meltwater, etc.
• Proficient in managing CMS websites
• Experience with Adobe Creative Suite, including InDesign, Illustrator, and Photoshop
• Strong writing and editing skills, Excellent computer skills, particularly in Microsoft Office Suite (Word, Excel, PowerPoint)

Desired Qualifications:

• Prior experience in an agency setting
• Experience managing Social Media for brands or businesses
• Up-to-date knowledge of communications principles and best practices
• Demonstrated ability to manage numerous projects to completion within designated timelines
• Effective work independently and collaboratively with cross-functional teams
• Exceptional project management skills with meticulous attention to detail
• Ability to meet strict deadlines and adhere to budgets

Additional Information: Please be aware that this job description does not provide a comprehensive list of all activities, duties, or responsibilities required for this position. To ensure thorough training in all aspects of the role, we will provide Standard Operating Procedures, Training Checklists, and Departmental Handbooks. It is important to note that duties, obligations, and activities may be subject to change, with or without prior notice. We are committed to making reasonable accommodations to enable individuals with disabilities to fulfill the essential functions of the position. Furthermore, we take pride in being Equal Employment Opportunity companies and affirmative action employers. We maintain a workplace that promotes equal employment opportunity, regardless of race, religion, sex, national origin, sexual orientation, age, citizenship, marital status, or disability.

About the Company: Up to Par Management | Taylor Hospitality is a leading club and hospitality management company specializing in golf, country club, and hospitality operations. Up to Par Management | Taylor Hospitality is a forward-thinking organization that offers growth opportunities for partner clubs and team members. Our mission is to drive success for our clubs and hotels by continuously improving operations with unparalleled execution. We prioritize financial discipline, safety, community involvement, and environmental stewardship to foster innovation for our customers. Join us in an engaging and dynamic environment that challenges and rewards our talented associates.